THE BEST OF INTIMA – 01/2009 - (Page 65)

Event 250 Years of Sexuality in Fashion The Fashion and Textile History Gallery at The Museum at the Fashion Institute of Technology in New Y presork ents an exhibition of Seduction, exploring 250 years of sexuality in fashion. Featuring 70 looks often from haute couture designers, the exhibition examines the complex relationship between seduction and clothing, presenting a visual history of sexuality , moral standards, and social norms – all observed through the prism of fashion. Throughout history, men and women have utilized seductive clothing to enhance physical attractiveness, as well as to convey a sense of power and social status. “The proximity of clothing to the body is inherently sensual, conveyed through the strategic interplay of exposure and concealment,” said Colleen Hill, curator of Seduction. The exhibition’s earliest example of this is a gown from circa 1785, in which an open-front bodice lends an air of undress without actually revealing the body . Seduction Fast-forward to the 1980s and 1990s and you can see attitudes toward the display of women’s bodies had shifted dramatically and , female sexuality was increasingly considered a sign of strength. Exhibits by designers such as Jean-Paul Gaultier, Vivienne Westwood and Azzedine Alaïa take the concept of underwear-as-outerwear to daring new extremes that are still being furthered and refined today. The Museum at FIT is dedicated solely to the art of fashion and highly regarded for its award-winning exhibitions. Seduction is on view from 9 th December 2008 – 16th June 2009. Femmy Gala 2009 The 2009 Femmy Gala Awards night, hosted by the Underfashion Club is taking place on 3rd February at Cipriani 42nd Street in New York City. The Best of Intima’ s press group, Network Dessous will be present at this prestigious event to help celebrate the festivities. This year the Femmy Awards is set to honor: Nordstrom Inc, accepted by Pete Nordstrom, President of Merchandising; Jockey International Inc, accepted by Edward C. Emma, President and Chief Operating Officer and MAS Holdings, accepted by Mahesh Amalean, Chairman. Also to be announced at the ceremony is the winner of the Innovation Award, Sara Blakely , founder of Spanx Inc and the Lifetime achievement Recipient, Ann Deal, CEO of Fashion Forms Inc. The Femmy Awards honor those individuals or companies that have most significantly contributed to the intimate apparel industry and its growth and the Gala is recognized as one of the most highly anticipated events in the intimate apparel industry. BARRY ROSS 65

Table of Contents for the Digital Edition of THE BEST OF INTIMA – 01/2009

Cover
CONTENTS
EDITORIAL
SHOP SCOUTING WORLDWIDE - BOI’s selection from Asia to Europe
NEWER NOTABLES -Victoria’s Secret
- The Blue Corset
- Miss Lala’s Boudoir
- Harrods
- Secrets from Your Sister
- Ann Summers
BOI’S SURVEY - Weathering the storm
EXPERT - Trends to shine through economic gloom
RETAIL NEWS - Pull-In, Marlies Dekkers
FW 09/10 TRENDS - Baroque Allure
- Red Passion
- Light & Shadow
- Sweet Glamour
- Sensual Skin
TALENT - The Lake&Stars
LAUNCHING - Dietrich, Fiorucci Pin Up
- Lola Haze, Cosabella
- Parah, R Crescentini
VIEW FOR YOU
EVENT - Femmy Awards 2009, Seduction at FIT
EVENT - The 2008 Hug Awards
2008 BEST SHOP AWARDS
EXPO - Sonia Rykiel revealed
PORTRAIT - All about Jogê
- Frock Couture
THE GUEST - Elizabeth Hospodar
COVER STORY - Spotlight on Chantelle
BUSINESS NEWS
WHO’S WHO
EXCLUSIVE - Round Table
INTERVIEW - Curve takes it all
CALENDAR - Major trade fairs around the world
NETWORK EXPRESS - Network Dessous’ ten worldwide magazines
MARKET FOCUS - Russia: conquering the east
BEST SELLERS
FABRIC NEWS
FABRIC TRENDS

THE BEST OF INTIMA – 01/2009