THE BEST OF INTIMA – 01/2009 - (Page 56)

View for you Shapeez for every woman Shapeez have newly launched The Shortee - a t-shirt bra that makes the wearer appear smooth from every angle. Designed to look great under the clingiest and sheerest garments it can be worn as an alternative to a sports bra. The Shortee’s patent pending smooth back design eliminates visible bra lines, back bulges and the problem of falling straps through its no-roll curved front that fits like a t-shirt bra yet extends waist-length in the back for maximum shaping. Underwire and moulded foam cups provide superior breast shaping and support whilst the cool-tex microfiber fabric wicks moisture away from the body to keep the wearer dry and comfortable. Flingz thongs Recently launched Flingz are thongs for women on the go! The trademarked concept developed by intimates brand Flingwear is practical, simple and essential. Individually folded thongs are wrapped in small, resealable plastic bags or come in an adorably designed pillowbox case for the weekender 3-pack. Each pair can be tucked away in your purse or hand luggage for discreet convenience. Composed of 95% cotton that is soft, natural and eco-friendly, Flingz thongs are designed to lie flat on the hip to protect against dig-in and roll-up to avoid creating a visible panty line. Retail price $7.50 or $18.00 for 3-pack. Keep your Bra Smart Smart Broad Inc. has introduced a practical way to keep bras looking like new with Bra Smart®. Instead of drying bras flat the conventional way, this innovative new product is specially designed to keep bras in their original shape while they dry. Bra Smart is comprised of a base, hanger and two bra cup shape moulds available in A-B, C, or D cup sizes. The ventilated oval/elliptical cups allow air-flow to dry bras and are moveable to accommodate most bra designs. Retail price: $14,95, travel version $ 19,95. ìThe comfort of Nitesweatz Nitesweatz offers stylish thermo-regulated sleepwear, daywear and intimates created in seasonal colors and styles which can be worn for yoga class, the doctors’ office, traveling, sleeping or even out to lunch. NiteSweatz garments are made from technogically-advanced fabric that wicks moisture from the body keeping you comfortable and cool as temperatures rise. The fabric is soft, lightweight, wrinkle resistant and dries quickly after washing. Nitesweatz is a proven favorite for pregnant and nursing women, chemotherapy patients, premenopausal and menopausal women and those with auto immune disorders who use medications that cause night sweats. The Panty Pak The la test addition to the Brag Bag family by Jane Web is the Panty Pak. Designed with two inside pouches to separate your “clean” from “not so clean panties , this lightweight travel case comes in four adorable styles: Tiffany Blue, Chocolate Delight, Pink Polka Dot and Classic Black. With two additional storage pockets on the outside ‘panty’, the Panty Pak is the perfect travel companion. 56

Table of Contents for the Digital Edition of THE BEST OF INTIMA – 01/2009

Cover
CONTENTS
EDITORIAL
SHOP SCOUTING WORLDWIDE - BOI’s selection from Asia to Europe
NEWER NOTABLES -Victoria’s Secret
- The Blue Corset
- Miss Lala’s Boudoir
- Harrods
- Secrets from Your Sister
- Ann Summers
BOI’S SURVEY - Weathering the storm
EXPERT - Trends to shine through economic gloom
RETAIL NEWS - Pull-In, Marlies Dekkers
FW 09/10 TRENDS - Baroque Allure
- Red Passion
- Light & Shadow
- Sweet Glamour
- Sensual Skin
TALENT - The Lake&Stars
LAUNCHING - Dietrich, Fiorucci Pin Up
- Lola Haze, Cosabella
- Parah, R Crescentini
VIEW FOR YOU
EVENT - Femmy Awards 2009, Seduction at FIT
EVENT - The 2008 Hug Awards
2008 BEST SHOP AWARDS
EXPO - Sonia Rykiel revealed
PORTRAIT - All about Jogê
- Frock Couture
THE GUEST - Elizabeth Hospodar
COVER STORY - Spotlight on Chantelle
BUSINESS NEWS
WHO’S WHO
EXCLUSIVE - Round Table
INTERVIEW - Curve takes it all
CALENDAR - Major trade fairs around the world
NETWORK EXPRESS - Network Dessous’ ten worldwide magazines
MARKET FOCUS - Russia: conquering the east
BEST SELLERS
FABRIC NEWS
FABRIC TRENDS

THE BEST OF INTIMA – 01/2009